BESPOKE FIT

America's most
hated gym chains.

Bespoke Fit ranked 11 of America's biggest gym chains by the share of Google ratings that are one or two stars, across all 50 states.

Explore the state map

Key findings.

Highest share

30.7%

Equinox

Of 15,972 ratings across 108 gyms.

Second highest

24.0%

Life Time

Of 75,986 ratings across 192 gyms.

Lowest share

8.1%

Snap Fitness

Of 33,300 ratings across 421 gyms.

Highest state result

37.5%

Equinox in Texas

Of 1,040 ratings across 4 gyms.

The most hated chain in every state.

Hover a state for a preview, click to pin the details.Tap a state for details.

The national ranking.

All 11 chains ranked by the share of their Google ratings that are one or two stars.

11 chains ranked by share of one- and two-star Google ratings
RankChain1-2 star shareRecent shareGymsRatings analysed

What people complain about.

How the one- and two-star reviews with text at each chain break down by complaint type.

Most common complaint

The lowest-rated individual gyms.

The lowest lifetime Google star ratings in the study, each with at least 200 reviews, ranked as published.

    Select a gym's name to open its Google Maps listing.

    Methodology and sources.

    The ranking

    We collected Google Maps ratings for every chain in all 50 states on September 16, 2026. A listing counts when it carries the chain's name, is categorised as a gym and has at least 20 reviews. A chain is ranked with 10 or more gyms nationally, or 3 or more in a state. The table shows the share of one- and two-star ratings; every eligible rating counts once. The recent share uses the 100 newest reviews per gym, a different sample.

    Two chains or one

    A state shows a single leading chain only when the lead is at least two percentage points, passes a 95% test and survives removing the leader's worst gym. Otherwise both chains are shown. Alaska, Maine and New Hampshire have one eligible chain, so no winner is assigned. Ohio's published gap is 1.9 points and is flagged for confirmation.

    Complaints

    One- and two-star reviews with text are sorted into one of seven complaint categories against a written rubric. A blind re-check of a 300-review sample matched 91-92% of the labels.

    Limitations

    Google reviews are self-selected, not a representative survey of members. Counts are listings found in our searches, not official brand totals, and searches may miss locations. Complaint categories are imperfect, so treat complaint shares as directional.

    Sources: Google Maps via DataForSEO, September 16, 2026; boundaries from US Atlas, US Census Bureau.